Direct Mail Design
Mail Design that delivers visual impact
Mail Design that combines structured composition and marketing science
Direct Mail Design from KROHA combines reader-focused visual composition with the science of direct marketing. The postcards, self mailers, and multi-component packages I create incorporate time-proven best practices for delivering visual impact that resonates with your targeted recipients.
Mailing Design solutions that stands out
My Direct Mail campaigns are easy to pick out—because they stand out. I approach design as an assembly of communication elements that collectively convey and support your message. Readable typography, engaging imagery, visually descriptive photography, and proven direct marketing elements work together to generate intentional viewer response.
Direct Mail that performs stronger and longer
Design solutions I formulate focus on delivering impact right from the first mailing. And also in follow-up mailings. Because versioning for re-mailing or testing may be a future requirement, I make certain variables are created in a way that makes them easy and economical to revise. I also make certain versioning yields message delivery consistency so that testing results are never contaminated by unexpected design variables.
KROHA Direct Mail Design advantages:
- Direct Mail typography that delivers scan/skim/read/digest readability
- Mailing package formats appropriate for your offer and demographic
- Professional, prioritized composition forged through disciplined fine-art training
- Targeted graphic style that resonates with your audience
- Imagery that works in lock-step with copy and message strategy
Contact Kroha today —
get impact-delivering Direct Mail Design!
Case Study :001
COX Communications
Case Study :002
Disney Books by Mail
Case Study :003
CIGNA Healthcare
“I invite you to view more
of my direct mail campaigns”
Contact me.
“Call me to discuss
your next ‘control-beating’
direct mail strategy!”
860-306-2630
Studio at River Highlands
13 Priorwood Gardens
Cromwell CT 06416
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